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Putting Local in Location
With the marketing world a buzz with the word “Location” and both users and marketers waiting to see what is next from the big players like Foursquare, Gowalla, Yelp and SCVNGR, it might come as a...
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Has Facebook Locked Up Location Services with their Patent?
Filed in February 2007 Facebook has been granted a patent as of October 5th, to what appears on the face of it to cover all location based services. This is the full Patent filing. Here are the...
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Boy Scouts Take Geo-Location Badging Seriously
Here is one badge you won’t be earning on Foursquare, Gowalla or any other Social Location Sharing app. This one is restricted to the Boy Scouts of America (BSA), it is their Geocaching merit badge....
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Gowalla checks in with Foursquare
Gowalla, the Social Location Sharing app based in Austin, Tx released its new iPhone app today that not only includes a complete redesign of the already slick looking interface but includes in the new...
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MomentFeed fills the data void in Location Sharing
MomentFeed looks set to answer one of the biggest problems facing marketers with any new trend, how they show its relation to traditional metrics when discussing it with the C-suite. Facebook “likes”,...
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Released to the Wild – Social Location Marketing book is available
After what seems like an eternity to me, though in reality is a very short amount of time, my book Social Location Marketing is now available online and in bookstores. Copies of it are shipping as of...
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From Local to Global back to Local: Foursquare in Your Language
Foursquare has announced that the service will now be available in five languages other than English. These are French, Italian, German, Spanish, and Japanese. Apparently more languages are promised....
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What 10m Foursquare Accounts Means for Marketers
Yesterday Foursquare announced that they had passed the 10m accounts milestone. That is a huge number for any business and to achieve it in a little over 2 years is a phenomenal achievement. But what,...
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